Luiz Carlos Trabuco- The Genius Behind The Success Of Banco Bradesco

You haven’t seen a real leader until you Meet Luiz Carlos Trabuco, the current president at Bradesco Bank. He was among top-rated CEOS in Brazil. He leads Banco Bradesco which was founded in 1943 by Amador Aguiar. He joined the bank in 1969 and worked as a teller. He was later promoted to be Chief Executive Officer for his excellent customer service and leadership skills.

Boards and Advisory Roles

Luiz Carlos Trabuco is a natural leader. Luiz has been a leader on many boards. He was the was the chairman of the board of directors of Odontoprev S.A and later joined the Arcelor Mittal Brasil board of directors. He was also a committee member of Vale S.A and the president of the marketing and fundraising commission at Brazilian Association of Real estate credit and savings entities. He was also the president of the Council of Representatives and the Board of Executive Officers of National Confederation of Financial Institutions.

Luiz Carlos Trabuco Educational Background and Career Achievement

Luiz Carlos holds a philosophy degree from Faculdade de Filosofia, Ciencias e Letras de Sao Paulo. After graduation, he enrolled for a postgraduate diploma in social psychology in the school of sociology and politics at Fundação Escola de Sociologia e Política de São Paulo. Luiz loved studies. Luiz furthered his studies by enrolling for a master’s degree in philosophy.

The vast knowledge he acquired from school qualified him to get the first job in the bank. He started his career in 1969 as a teller at Banco Bradesco and worked for pension subsidiaries and insurance. He was later chosen to be the CEO and then the president of the bank.

Read more: Bradesco anuncia substituto de Trabuco

Luiz Carlos Facilitates Purchase of HSBC Bank

Luiz Carlos closed a business deal between Bradesco bank and HSBC bank in Brazil. After both parties agreed and signed the terms and conditions, Bradesco bank merged with HSBC bank according to The Acquisition of the bank made Bradesco compete equally with other top-rated banks in Brazil. Under Luiz leadership, Bradesco increased the number of Account holders, the number of people borrowing loans from the bank and the number of bank branches in the country.

Luiz Carlos Trabuco receives Awards

Luiz has won many awards since he joined Banco Bradesco. Recently he received an award for being the best entrepreneur of the year. He also appeared on Forbes 2016 list of the best Chief Executive Officers in Brazil.

Banco Bradesco-Brief Overview

Banco Bradesco was started in 1943 by Amador Aguiar. It is one of the best banks in Brazil with $1 trillion worth of assets. Their services revolve around an individual, middle-market, corporate banking, savings plans, leasing, auto financing, and credit cards. The bank also deals with asset management, private banking, and trade finance services. Banco Bradesco has set a record in choosing leaders who worked as tellers first. Perhaps it is a strategy to raise leaders who have customer service skills to help manage the bank effectively.


  1. Most successful ventures today has put in a lot of efforts to ensure that they get to where they are in their respective industries. Its not surprising that scam has been the difference in the Brazilian banking sector. With the policies and services that he has rendered the customers there was always that possibility of more success.

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